Summer 2023 Numbers Show YouTube Dwarfing TikTok Globally, in the U.S., and on Mobile
What’s the Truth? Who’s Larger?
As the U.S. contemplates a potential TikTok ban, numerous articles have surfaced asserting that TikTok is now larger than YouTube. Marketers are echoing that idea in everyday conversations. But, which is actually larger?
We’ve conducted an in depth research study that reveals the truth.
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Access the full research study, including Unique Active Users for both TikTok and YouTube Globally, in the U.S., and on Mobile.
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